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Built to Last: How to Create a Business That Outlives Trends
Do you know what you would do if your main product or service stopped being a hot commodity? If you're building a business solely based on the latest trend, you may make quick cash, but the longevity of your brand is in jeopardy.

Danielle Hairston
Apr 23 min read
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3 Advantages Your Small Business Has Over Big Corps
After working for and alongside corporate entities for the last 10 years, I've seen the struggles that corporations face — many of which small businesses, in the race to compete, haven't utilized to their advantage.

Danielle Hairston
Apr 22 min read
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The Messaging Strategy Every Budding Business Needs For Success
It takes thoughtful wording that is easy to perpetuate across the various tactics within your campaign strategies. By creating the 4 base copy components below, you'll have the basic messaging for any successful marketing campaign!

Danielle Hairston
Apr 22 min read
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